You know that the questions, the worry, and the pressure you feel stem from the fact that this time there’s so much on the line — your employees, your livelihood, potentially your entire business.
You couldn't be more thankful for your crazy-driven nature, not allowing you to even consider going down without a fight.
The only problem?
You don’t know what to do next.
You’ve got people looking to you for answers — you’re the founder after all — but you don’t know what to tell them. You can’t admit to them that you’re in over your head, but you wonder if you are.
The worst part is the “bootstrapped” solutions you’ve tried haven’t provided any real FIX, and they’ve failed to be sustainable enough to really bullet-proof your business.
So...you keep searching, experimenting, and trial-and-erroring your way through, feeling lost, worried, overwhelmed, and alone.